Your vision is to grow. You’ve maintained the same revenue level for a sustained period. It has been stuck at that level for months, years or even multiple years. In fact, there are times when the level of revenue not only doesn’t grow, but it actually slips. Your organization is simply not growing financially the way you have envisioned it would. You think you have the right plan, the right team, and the right product or service. What is your obstacle to growth?
Is the scenario above keeping you up at night? Are you losing sleep over it? It’s all too common in the small business arena and is a strong indication that some type of change or new beginning is needed within the organization. But, before the change, a detailed analysis must occur. The analysis is a critical component to implementing the necessary changes that will place the company in a growth mode. Your steps to implement change should look similar to this:
- The Meeting – You’ll call the team together. Discuss the meetings purpose, provide a brief overview, perhaps make a few assignments and set a timeline. Candor is primary during this meeting. Close with a Q & A session.
- The Timeline – While you want this to be detailed and complete, it can’t drag on forever. So, set a realistic date of completion and stick to the deadline.
- Conducting The Analysis – Depending on the structure of your organization, you will need to make assignments to each department and have a format or procedure for conducting said analysis. Analyse every key area of the company, including self-analysis, if you are the owner. Do not allow politics or self-protection to enter the picture. Remember, you’re conducting this in order to set the company on a path to profitable growth
- The Review – Once complete, you will see strengths and weaknesses in the organization. Self (the organization) honesty is a must during the review. There is no room for rationalization or excuses as to why things are the way they are. The facts speak for themselves and changes need to occur for growth and perhaps survival.
- Change Implementation And Management – Now it’s time to implement the changes necessary to create “The New Organization” in order to grow the company. Here you’ll face three human characteristic types you probably had no idea existed in your company. There will be the, easy to recognize, genuinely excited and positive people who are ready for the change…they see the benefits clearly and are ready to help with the implementation. Then there are the ones in the middle. They’re not sure. They may be really good people and could include a few bad apples, but they’re not ready to embrace the change. Finally, comes the worst group, but the easiest with which to deal. These are resistors. The ones who have no intent on changing, embracing the change or in any way supporting those who are on board with the new plan. So, the good, the unsure and the immovable. Spend no time or energy with the immovable. Eliminate them quickly from your business and move forward with your new plan. Do, however, devote your time to those who are unsure. There are valuable people in this group. They either don’t understand, are confused or just may be a little slower to adapt.
Let’s Get Busy Growing.